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Concept build

SQUEEZE (Concept)

A concept build for a fresh-fruit smoothie brand, with oversized type, floating cups and scroll-driven motion that makes the menu feel as playful as the drinks.

A self-initiated build by JavaNrd to explore the brief end to end — not commissioned by, or affiliated with, the brand it depicts.

SQUEEZE smoothie bar concept site desktop preview

What we built

Smoothie cups float around an oversized headline, then the page moves through a short brand manifesto, a "play with your food" section and a flavour-by-flavour menu — mango, strawberry, blueberry, banana — all choreographed with scroll-driven animation.

JavaNrd’s role

Concept direction, brand system, frontend build

Outcomes

  • Scroll-driven motion system
  • Flavour-by-flavour menu
  • Bold, high-energy brand system

Built with

  • React
  • TypeScript
  • Next.js
  • GSAP
  • Tailwind CSS
  • Lenis

Services used

Want something built like this?

Tell us where the product stands and what it needs to do. We will come back with a practical next step.

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